Your digital publishing business needs a smart AI partner
AI powered end-to-end suite to increase Engagement, Loyalty and Revenue.
Used by the World's Best Publishers
Do you know the three W’s about your Customers?
Who are you? What are you? Where are you?
WRU offers the best-in-class AI-driven end-to-end suite for digital publishers to understand customers’ context to the minutest details and act strategically.

Empowering content
creators
Monetise
The key to convert an anonymous user to a loyal customer is to implement the right conversion strategy at the right time. WRU provides multiple paywall strategies, payment gateway integrations, identity management and deep insights and analytics dashboards which enables monetisation at different points of a user’s digital journey

Getting the Engagement rolling
Optimise
WRU offers a gamut of features derived from advanced NLP and Deep Learning algorithms, that give wings to your content. Real-time dashboards and reports help you to get all the key metrics at your fingertips.

Experience the
delights
Personalise
A rich experience is a personal one. WRU uses different strategies based on user preference, history, location and trends to give your customers a personalised experience that feels natural and spot-on. With sophisticated AI in action, we don't guess. We act on data!
Subscription management that adds value to your business and customers alike
Leverage quality over volume. Monetise your content efficiently using hyper personalisation which backed by well trained strategies and deep data insights
WRU simplifies adopting a subscription based revenue model with classic dashboard, reports etc. Built on AI powered propensity model that quantifies the prospects of a user to subscribe.

Your Digital content is as loaded as the Creators Toolkit
Delegate complex and data-intense content processing to our AI modules.
WRU has an in built State-of-the-art analytics dashboard that gives insights that a typical analytics tool false short of. Real-time insights on CTRs, Average Session Time, Recommendation View count and many more.
Audience engagement is not only about great content
It’s also about personalising every touchpoint of the customer journey to help you build a loyal relationship with your customers
WRU has trained and tested strategies that provide hyper personalised recommendations based on user's history, location , trends and multiple other factors.
What people think about us

Abbhinav Goel
Product Manager, BQ Prime

Tushar Banerjee
Head of products , The Quint
Learn how WRU helps Increase Engagement
WRU offers a best-in-class AI-driven suite for digital publishers to understand detailed user context and act strategically. The product has multiple offerings which will help in monitoring end-to-end user journey and monetising. Engage with your audience at every stage of their journey to provide a curated personalized content!
We will help to know your end users better and increases revenue by converting them to subscribers. WRU is constantly evolving to enhance user experience and help clients to increase customer lifetime value.
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Know about what we are devoted to
WRU aims to be the one-stop solution for your personalization and subscription revenue needs. Our systems work on continuous streams of data and suggest relevant recommendations. We will help to grow your business with increased engagement and revenue
How is WRU End-to-End suite better than our competitors?
Identity Management
Make it easy for your users to register with the Social sign-on feature. WRU offers simplified ID management with social sign-on, enhanced data capture and monitoring.
Metrics that tell a story, not mere numbers
Cutting edge and transparent analytics dashboard with a range of success metrics that a typical analytics tool fails to provide. Get insights beyond CTRs and average session times.
Warm-up to Cold Start problem
Make a strong first handshake. Feature Engineering performed on millions of data points seals a favourable first impression with customers.
Subscription management
Increase your subscription base with WRU’s subscription management platform capable of sharp market segmentation driven by proprietory propensity models.
Scalable data pipeline
Capture and process millions of data points in real-time. With a highly scalable data pipeline, formulate recommendations and personalizations that hits the bullseye.
Easy integration
Go live with WRU-assisted recommendations and personalization within a week. Gain flexibility and control with seamless API, or embed our customizable widget to your website. It takes 15 seconds.
Made up your mind?
Get in touch or Book a Demo to increase your customer Engagement, Loyalty, and Revenue.

We support all your tools to create meaningful experiences
- Easy and Fast integration and seamless deployment of widgets
- Start using by simply Hitting the API, Getting recommendations
- Integrate WRU to your website with no extra charges.
Pricing that suits all sizes of business
Choose a plan that is tailored to your needs.
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